Can I sell both original artwork and prints of the same pieces? How does that work?

Absolutely yes. Print-on-demand (POD) is one of the greatest developments in the art business. Successful artists leverage individual images across extensive product variations—top artists average 150-220 different products per single image, including everything from prints at various sizes to limited editions, merchandise, puzzles, gift cards, and the original piece. POD eliminates the old problems of expensive minimums, warehousing, and upfront inventory costs. You can launch with just 12 images and have thousands of products available overnight. This approach gives you an expanded price range, which is critical—you should have offerings from $0-100, $100-1,000, and $1,000+ to maximize your market. POD makes this possible immediately.

---

Asked by a retired muralist looking to monetize existing artwork · Answered by Patrick · Art Business Webinar · 2026-05-22