Why shouldn't I spend time building and maintaining my own website?

The time you spend learning DNS, CSS, HTML, JavaScript, or reading web design tutorials is time not spent on your superpower—creating art and marketing your work. Monkeying around with website updates, searching forums for technical answers, installing plugins, or editing code is a waste of your valuable time. It’s much more effective to have someone else build and maintain your website for life so you never have to worry about it. This frees you to focus exclusively on the activities that actually grow your business: making art and connecting with your audience.

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Asked by an artist considering building their own website · Answered by Patrick Shanahan · art-marketing-podcast · 2023-09-29