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What specific elements should I show when merchandising my art products online?

Show the complete product from every angle: the front, back, sides, texture, thickness, how it looks with light on it, how it appears on the wall, and what’s included (like hanging hardware). For each print type—canvas, metal, acrylic, wood, paper—customers need to see the full three-dimensional product, not just the flat artwork image. Think of it as if someone were in your studio examining the piece in their hands before buying.


Asked by general teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2020-07-08