What should I include in product descriptions beyond technical details?

Include one or two lines about your motivation or inspiration behind the piece, not just the technical specifications. Yes, mention size, media type, and materials used, but also tell the story: what inspired you, what you were feeling, or what you want viewers to experience. This emotional connection combined with the practical details gives potential buyers both the rational information they need and the emotional resonance that actually drives purchase decisions. The story helps people connect with your work beyond just seeing it as a decorative object.

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Asked by an artist setting up their first products · Answered by Juan · Office Hours · 2026-07-09