What's a good website structure for someone who does both commission work and fine art sales?

Have your homepage feature your fine art shop with your collections (the work available for sale). Then add a separate ‘Portfolio’ section in your navigation menu to showcase work that isn’t for sale—this could be your commission work, editorial work, or past projects you’re proud of. This structure serves two audiences: new visitors who don’t know you can browse what’s available to buy immediately, while people familiar with your work or interested in commissions can explore your broader portfolio. The portfolio section positions you as an authority by showing your experience and range, which helps build trust before people purchase your available work.

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Asked by a photographer doing both commissions and fine art · Answered by Juan · Office Hours · 2026-07-09