How many images should I start with when launching my art website?

There’s no magic number early on. Around 20 pieces is fine to start. Pick the ones you think will be your best sellers, start marketing, and then it becomes a constant course correction and adjustment. You add some images, take some off, put new ones up—you’re constantly adjusting based on what you learn from the market and customer feedback.

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Asked by an artist in their 60s transitioning from creating to selling · Answered by Patrick · Art Business Webinar · 2026-08-31