How important is mobile-friendliness for my artist website?

Mobile-friendliness is essential. Collectors will pull out their phones to browse your work in real-time, even during in-person conversations. Having a mobile-responsive site means you can show additional pieces on the spot when meeting with potential buyers, creating immediate sales opportunities. If your site doesn’t work well on mobile devices, you’re missing critical moments when buyers are most engaged and ready to make decisions.

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Asked by a mixed-media artist whose collector viewed work on mobile · Answered by Patrick Shanahan · art-marketing-podcast · 2017-02-13