How do I create discount codes on my website for giveaway participants or sales?

Creating discount or coupon codes is a basic technical function available on most e-commerce platforms. The exact process varies by platform, so the best approach is to contact your technical support team and ask them to walk you through creating a discount code. You’ll typically be able to set the discount percentage, expiration date, usage limits, and other parameters. Once you know how to do it the first time, you can create them yourself for future promotions. This is a fundamental tool for running sales and post-giveaway campaigns.

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Asked by an artist new to running promotions · Answered by Juan · Office Hours · 2026-05-26