Why do my posts showing my face or my dog get more views than other content?

This is the shift toward authentic, human content that performs better on social media. People are tired of overly polished, perfect, AI-generated, or robotic content. When they open Instagram looking to be entertained, seeing real people being themselves is refreshing and engaging. Content with faces, pets, natural moments—even mistakes or bloopers—connects better because it feels genuine. Embrace showing yourself, being goofy, and including real moments. Make it easy for people to find the authentic, human content they’re actually seeking.

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Asked by an artist noticing face and pet content performs better · Answered by Indra · Office Hours · 2026-04-16