Where should I put my website link on Instagram?

On Instagram, you cannot add clickable links in individual post captions or descriptions. Instead, add your website link to your bio (profile). In your bio, include a brief description of who you are and what you offer (for example, ‘I help homeowners transform their space with art’), then add your website link below. Use a visual cue like a pointing-down emoji to draw attention to the link. In your post captions and when speaking in videos, remind viewers to ‘click the link in my bio’ to visit your website. On Facebook, you have more flexibility—you can include your website link directly in the description of each individual post.

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Asked by an artist learning Instagram basics · Answered by Mili · art-marketing-101 · 2026-07-03