What should I do if I don't have any content ideas for social media?

If you don’t have content ideas, responding to comments solves that problem completely. You don’t need to come up with original ideas from scratch - just respond to the comments you’re receiving on your existing posts. Someone says thank you? Respond with a video thanking them back and sharing a bit more about the piece. Someone asks about your process? Make a video explaining it. Someone leaves an emoji? Get creative and respond to it in a fun way. This removes the excuse of ‘I don’t have any ideas’ entirely. All you’re doing is responding to what people are already saying to you. It requires no brainstorming, no planning, and it naturally creates engagement because you’re directly addressing what your audience is already interested in. Plus, these response videos perform extremely well in terms of reach and engagement.

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Asked by general teaching point · Answered by Patrick Shanahan · art-marketing-podcast · 2022-05-02