What's the minimum audience size I need to make a live broadcast worthwhile?

For sales purposes, the minimum viable audience is one person—even a private one-on-one video chat where you show your work, explain your process, and get to know a potential buyer makes it worthwhile. For content marketing purposes, you don’t need any live viewers at all. You can broadcast to zero people and still create valuable content to repurpose afterward. Stop waiting for a big audience and start practicing now.

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Asked by synthesized-from-teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2020-09-02