What's more important: getting lots of views on my posts or getting engagement in the comments?

Comments and meaningful engagement matter far more than views. If you have one post with 1,000 views and one comment saying ‘wow, that’s great,’ versus another post with only 250 views but 25 comments with people asking real questions like ‘where can I find that,’ the second post is far more valuable. Views indicate interest and that people are seeing your content, which is good. But comments, questions, and conversations are what actually lead to sales. They show genuine connection and intent. Always prioritize creating content that sparks conversation over content that just racks up passive views.

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Asked by an artist tracking social media performance · Answered by Juan · Office Hours · 2026-07-09