What's an effective way to announce a sale on social media?

Create a simple, direct video where you speak to the camera and clearly communicate the sale details. For example: ‘Hey guys, quick update—I’m running a sale right now. It’s 25% off sitewide and will run for the next three days. All you need to do is go to my link in bio, visit my website, add your products to cart, and at checkout use this coupon code to get your 25% discount.’ Keep it straightforward and action-oriented. This type of promotional content should be part of your regular content mix, balanced with personal storytelling and artwork showcase content.

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Asked by a photographer learning to promote sales · Answered by Juan · Office Hours · 2026-05-26