Should I worry about making every social media post perfect before publishing it?

No - perfectionism about social media posts is one of the biggest mistakes artists make. The volume and consistency of your marketing far outweighs the perfection of individual posts. If you posted your art every single day for 30 days without even writing captions - just posting the images - that would produce far better results than spending hours crafting five ‘perfect’ posts in a month. Your product is the art itself, and that’s what people primarily respond to. Additionally, most people aren’t scrutinizing your posts the way you think they are. Very few people will even notice if a post wasn’t perfect, and the ones who do notice won’t care as much as you fear. Focus on getting your work out there consistently rather than agonizing over perfection.

---

Asked by general teaching · Answered by Nick Friend · art-marketing-podcast · 2025-06-20