Should I use trending music or more ethereal music that matches my artwork style?

Test both approaches (A/B testing) to see which performs best, then stick with what works. If trending music performs better—which is very likely—use it for content where you want maximum reach or want to share an important message. Reserve your own style of music for more personal, heartfelt content aimed at your existing engaged followers who want to go deeper into your process and stories. Don’t abandon your preferred style completely, just be strategic: trending for reach, personal style for depth and connection with existing fans.

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Asked by a nature photographer · Answered by Juan · Office Hours · 2026-05-21