Should I do live video streams from my booth at art shows?

Live streaming from shows is highly valuable but underutilized. During downtime in your booth - slow periods, bad weather days, before or after show hours during setup/teardown - go live on social platforms. Show your booth, talk about the pieces, share stories, give behind-the-scenes looks at show life. Like anything, the fear of being on camera and filling dead air diminishes with practice. You don’t need to be perfect; you just need to start doing reps. This creates engaging content that builds the narrative around your work and show schedule, and people enjoy following along with the journey.

Asked by general teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2024-11-22