How should I think about book illustration work I've done for publishers in my marketing?

Even if you’re not selling the books yourself, showcase your book illustration work on social media to demonstrate your range and skill. Potential clients or collectors who see your book illustrations understand what you’re capable of and may hire you for custom work or commissions. It’s about putting your work out there to show what you can do, not necessarily to sell the book itself. Include book illustration in your weekly content rotation alongside your other product categories.

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Asked by an illustrator who has worked on published books · Answered by Juan · Office Hours · 2026-04-21