How should I handle automated social posts if I've removed most of my artwork from my website?

If you’re using a marketing automation tool and have removed a large portion of your available work (for example, reducing from 400 to 100 pieces), check your scheduled posts to see if they feature work that’s no longer available. If the post quality is still good and the work is visually strong, consider posting it anyway. If someone sees the post and wants to order that specific piece, it’s a valuable real-world test—it means there’s demand for that work, so you could make it available again to honor that order. Alternatively, you could manually add a disclaimer to posts featuring unavailable work saying the piece is available by request or email. However, adding disclaimers requires going through each post individually at the start of each month, which is time-consuming. The better approach: let the current month’s content run with your older work, and next month’s batch will automatically feature only your currently available pieces. This gives you a testing period to see if removed work still generates interest.

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Asked by an artist who has significantly reduced their available inventory · Answered by Indra · Office Hours · 2026-06-25