How many followers or fans do I actually need to build a successful art business?

You don’t need 100 million subscribers like Netflix. You can start by building 1,000 true fans. If you already have 1,000, start moving up from there and leveling up. The key is owning that attention through your email list and customer database, not just social media followers. Focus on consistent, incremental growth of an audience that you truly own and can communicate with directly, rather than chasing massive follower counts on platforms you don’t control.

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Asked by synthesized from teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2017-10-25