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How long should my first reels be when I'm just starting out?

Keep them simple: 15 to 20 seconds is ideal when you’re beginning. Show your face, introduce yourself or your work briefly, and don’t overthink it. For example: stand in your studio, hold up a painting, and say ‘Hey, this is my favorite piece because…’ and share one quick thought. Then stop. Post it. Early on, the goal is just to get comfortable creating and posting, not to make perfect content. You’ll improve naturally with practice.


Asked by a brand-new artist learning to create reels · Answered by Juan · Office Hours · 2026-09-03