How hands-on do I need to be with automated marketing posts?

You should review automated posts and adjust them to sound like you, but don’t delete them entirely just because something feels off. Take a few hours at the beginning or end of each month to review the scheduled posts. If a line sounds ‘cringy’ or not like you, edit it—there’s usually an edit button you can click. But keep the post itself because staying visible and top-of-mind matters more than perfect wording. There’s intentionality behind the messaging, so don’t strip everything out. Just adjust the tone so it feels authentic to you. The goal is to stay consistent without consuming all your time, freeing you up to create the high-impact content (like reels) that really moves the needle.

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Asked by an artist uncomfortable with automated posts · Answered by Juan · Office Hours · 2026-07-09