How do I stay consistent with social media when I find it draining?

Focus on finding formats and approaches you genuinely enjoy rather than forcing yourself to do what everyone else does or what the ‘experts’ say is best practice. If you hate a certain format, you won’t stay consistent with it. Some artists love making video reels, others hate them—lean into what feels good and fun for you. When you enjoy the process, consistency becomes much easier because you’re not fighting yourself. There are many ways to market effectively; find the methods that align with your personality and energy.

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Asked by an artist struggling with social media burnout · Answered by Megh Knappenberger · art-marketing-podcast · 2022-06-11