How do I find creative ideas for what to post on Instagram and Facebook?

Use Instagram’s hashtag search function as a research tool. Search for hashtags related to your art type (like ‘landscapephotographer’), filter by tags, and look at posts with thousands to millions of uses. Study the top posts—these are from accounts with high engagement. Click through artists you admire, see what their follower counts are, examine what kind of content they post, check their engagement levels, and note which hashtags they use. Follow the successful ones, and your feed will become a source of creative inspiration. Once you find artists you like on Instagram, follow them on Facebook too—great storytellers excel on both platforms.

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Asked by an artist seeking content ideas · Answered by Patrick Shanahan · art-marketing-podcast · 2017-05-23