How do I avoid being too salesy or pushy when reaching out to people on social media?

The key is framing your outreach as gratitude and value, not as a sales pitch. These people have already shown interest by liking or commenting on your post—you’re not cold messaging strangers. Your message should simply thank them for their engagement (which genuinely helps your reach), acknowledge that you appreciate their support, and offer additional value by sending room mockups of the work they showed interest in. You’re not asking them to buy anything—you’re just opening a conversation and providing something useful. This approach is gracious and genuine, not salesy or aggressive.

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Asked by an artist worried about seeming pushy · Answered by Patrick Shanahan · art-marketing-podcast · 2025-01-27