How can I use Instagram Live creatively to show my art or photography?

Instagram Live offers tremendous creative flexibility. You can toggle between your phone’s front and back cameras to show yourself talking and then switch to show your artwork, studio, or photography displayed in your space. You can walk around and take people on virtual tours of your studio or darkroom, assuming you have a good cell signal. You can demonstrate your creative process in real-time, host Q&A sessions about your work, do live painting or photography demonstrations, show your printing process, conduct live critiques, host game shows related to art, or even do live concerts if you’re musically inclined. You can bring on other artists or collectors as guests to have conversations. The key is that you have up to an hour of live time and the ability to show anything your phone can capture, which makes the creative possibilities nearly limitless. Experiment and see what resonates with your audience.

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Asked by an artist seeking creative uses for live video · Answered by Patrick Shanahan · art-marketing-podcast · 2017-02-01