How can I maintain my social media presence when I'm constantly traveling for shows?

Use a marketing automation tool that posts consistently for you while you’re driving, setting up, or working shows. When you’re doing shows nearly every weekend, you simply don’t have time for creative posting. Automation keeps your social presence active like giving a plant a little water - just enough to maintain it while you focus on the higher-leverage activity of face-to-face selling and list building at shows. During slower winter months when you have fewer shows, you can invest more time in creative content like videos and reels. The key is not letting social media go completely dark during busy seasons.

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Asked by general teaching · Answered by John Kennington and Patrick Shanahan · art-marketing-podcast · 2024-11-22