What should I bring when hand-delivering artwork to a collector?

Bring the purchased piece, of course, but also consider bringing additional works that the collector has shown interest in—especially if you have data about what they’ve viewed or shared from your website. Offer to let them see the additional pieces with no pressure, framing it as ‘sometimes it’s nice to see work in real time.’ This creates an opportunity for additional sales without being pushy. You might even bring a piece that would complement what they’ve already bought, creating a natural upsell opportunity.

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Asked by a mixed-media artist delivering a sold piece locally · Answered by Patrick Shanahan · art-marketing-podcast · 2017-02-13