What makes abandoned cart visitors so valuable as potential customers?

Abandoned cart visitors have shown an incredibly strong digital signal of interest. Not only did they come to your site and not bounce, and not only did they stick around for a while, but they actually put in their email address to get access to the piece and added it to their shopping cart. This is multiple levels of commitment. There is no better person for you to be having a conversation with after a sale because they’ve demonstrated so much genuine interest in your work. They got right to the point of purchase - they’re extremely warm leads worth pursuing.

Asked by general teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2017-12-04