What is the awkward pause technique and how do I use it when selling?

The awkward pause is a conversational rhythm trick that you need to learn and practice. When someone shows interest in your work and you respond with a sales message, you make your offer or ask your question, then pause. For example: ‘Thanks! By the way, everything’s for sale. Are you interested in a particular piece?’ Then you pause - don’t immediately follow up or fill the silence. Or: ‘This one’s for sale for $200. Are you ready to get it today?’ Then pause again. This pause creates space for the other person to respond and makes the question feel more genuine rather than pushy. It’s an important sales technique that helps you transition from being an artist receiving compliments to being a businessperson making offers. Practice using these pauses in your video responses and written replies to create better conversational rhythm and improve your selling effectiveness.

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Asked by general teaching point · Answered by Patrick Shanahan · art-marketing-podcast · 2022-05-02