What is a live art show and how effective is it?

A live art show is when you go live on video (via social media, streaming, or a private event) to present and sell your work directly to your audience in real time. It’s incredibly effective. One member sold $60,000 CAD in three to four days from his basement, shipping art all over the world—Canada, the US, Europe, South America, Asia. This was inventory that had been accumulating for years. Live art shows let you reach a global audience from your home, build connection and trust, show off your work and products, and close sales on the spot. They represent the single biggest disruption to how art has been sold in the last 50 years. You don’t need a gallery. You can be your own gallery and run your own shows whenever you want.

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Asked by an artist curious about live art shows · Answered by Patrick Shanahan and Nick Friend · art-marketing-podcast · 2021-01-05