What if I don't personally like one of the recommended media types—should I still offer it?

Yes, absolutely. Do not assume you’re smarter than the market. Your personal preference doesn’t matter—what matters is giving buyers options. Different clients have different tastes and design needs. Interior designers often require specific media types to match a space. Offer all the core media types and let the market decide. Many artists who resisted offering metal or acrylic discovered those became their best sellers once they started offering them.

---

Asked by general teaching · Answered by Patrick Shanahan and Nick · art-marketing-podcast · 2020-09-08