What are the major art-selling holidays I should be planning promotions around?

The major holidays you should never sit out include: Mother’s Day, Father’s Day, Memorial Day, Fourth of July, Easter, Halloween, Thanksgiving, Christmas, and spring break. These holidays repeat every single year, and retailers of every kind bombard marketing channels during these times. This collective advertising spend puts buyers in a purchasing mindset. Plan and execute a promotion for each of these holidays—it doesn’t matter if your art doesn’t directly relate to the holiday theme. What matters is that buyers are primed to spend during these periods.

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Asked by synthesized from teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2026-04-16