What are the biggest factors driving increased art sales during this period?

Several converging factors are driving unprecedented art sales: First, no international travel, no expensive meals, no concert tickets, and fewer entertainment expenses mean people have more disposable income. Second, people are spending far more time at home, which increases both attention on and dissatisfaction with their current home environment. Third, home decor has become a priority rather than an afterthought. Fourth, the work-from-home trend means people need home offices and want spaces they actually enjoy being in. Fifth, new home purchases are surging as people relocate from cities. Finally, all the demand that would have gone through galleries and art shows has shifted online. It’s not just one factor—it’s everything happening at once that makes this such a powerful opportunity.

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Asked by artists trying to understand the current market · Answered by Patrick Shanahan and Nick Friend · art-marketing-podcast · 2020-07-14