Should I offer my art for commercial and hospitality installations?

Absolutely pursue commercial opportunities like restaurants and hotels. These can result in large orders—for example, one restaurant order might be $20,000 with potential for another $14,000 for hotel rooms. Request that they include a placard with your name and business information next to the artwork. This exposure leads to additional sales—people dining in the restaurant see your work and contact you directly. You can also approach these venues about selling smaller merchandise versions of the displayed artwork in their gift shops. Commercial installations provide both immediate revenue and ongoing marketing exposure.

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Asked by an artist considering commercial opportunities · Answered by John Lowry · art-marketing-podcast · 2024-07-08