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How should I adjust this post-sale follow-up framework for my specific situation?

This framework is a skeleton that you’ll need to adjust to taste for your particular art and situation. Some artists sell originals, some sell only prints, some do combinations of prints and originals, and others sell sculptures, crafts, or other work. The basic structure stays the same - wait for delivery, follow up to gauge satisfaction, respond based on whether feedback is negative, neutral, or positive - but you’ll need to add your own details and adapt the language and timing to fit what you’re selling and your business model. Think of it as adding the skin and bones to the skeleton provided.


Asked by general audience · Answered by Patrick Shanahan · art-marketing-podcast · 2018-04-12