How much can artists realistically earn running their own online art gallery business?

Artists who have the mentality of running their own art gallery and focus on building their business online and building their audience have been selling over $100,000 a year from their own websites. With the addition of live art shows, this business model now has rocket fuel behind it like never before. Individual artists have sold tens of thousands of dollars of art in a single live show. The key is owning your customers and building direct relationships, which leads to consistent income that scales internationally without the overhead of a physical gallery space.

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Asked by an artist wondering about earning potential · Answered by Patrick Shanahan · art-marketing-podcast · 2020-06-11