How does a contest help me going into the holiday shopping season?

Most of your audience likely doesn’t know you’re an amazing resource for holiday gifts—that you have unique, beautiful art ready to be wrapped and placed under the tree. A contest is an incredibly effective way to remind both existing fans and new audience members that you’re open for business this holiday season. The contest format is fun and engaging, which means people pay attention, and you can use it to showcase your art as the perfect gift solution. You’re essentially announcing: I’m here, I have incredible offerings ready to ship, and I can solve your holiday gift problems.

Asked by general teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2018-09-25