How do I get my art into high-end hotels and restaurants?

The most effective approach is not to chase these opportunities directly, but to let them find you through consistent marketing. Focus on regular, non-glamorous marketing activities like posting on social media, showing up at local events, and maintaining an active presence in your community. Decision-makers at hotels and restaurants often discover artists through social media or by visiting their booths at local shows. When they see quality work and an established presence, they reach out. Once you land one prestigious placement, use that credibility when approaching similar venues. For example, if you’re already displaying in a well-known hotel, mention that when talking to other establishments. Be prepared to provide artwork on consignment initially, viewing it as advertising rather than expecting immediate purchase. Offer to rotate pieces regularly to keep displays fresh and make yourself easy to work with.

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Asked by artists seeking hotel and restaurant placements · Answered by Patrick Shanahan and Johnny Adolphson · art-marketing-podcast · 2024-12-14