How can I use direct messaging with Instagram stories to sell my art?

Instagram stories have a send message button instead of traditional likes and comments. When someone messages you about a piece they saw in your story, you can now send them direct links in those messages. For example, if someone says ‘I love that piece, where can I buy it?’, you can send them a clickable link directly to the artwork. Previously, links weren’t allowed in direct messages, which created friction and lost sales. This update makes it much easier to convert interested viewers into buyers.

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Asked by synthesized from teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2017-06-02