How can I practice for the Q4 selling season?

Run actual sales between now and Q4. Use occasions like Halloween, end of summer, or create flash sales. Running real sales teaches you the mechanics, tradecraft, and moving pieces of a well-executed promotion. Each sale you run makes you better prepared for the major holiday sales. Also practice live broadcasting—aim for 20, 30, 40, or even 50 practice sessions before the serious selling season begins. You cannot learn these skills theoretically; you must do them repeatedly.

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Asked by synthesized-from-teaching · Answered by Patrick Shanahan · art-marketing-podcast · 2020-09-02