Can I really sell expensive original art through live online shows?

Yes, absolutely. Recent live online art shows have generated $10,000-$12,000 in sales within days after each event, including sales of original paintings worth thousands of dollars. The key is high-definition video that lets viewers see the work up close from all angles, combined with the artist presenting the pieces themselves. When collectors watch, they’re essentially in your gallery—the visual experience is right below in-person, which is proven by the fact that significant sales are happening. The combination of visual quality, the artist’s personal presentation, and the convenience factor makes this highly effective for selling high-value original work.

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Asked by an artist skeptical about online art sales · Answered by Patrick Shanahan · art-marketing-podcast · 2020-06-16