What are the advantages of automated fulfillment that most people don't think about?

Beyond the obvious time savings, there are several huge advantages: First, zero minimums - you can fulfill one order or 3,000 with no difference. Second, no inventory to store except samples for shows. Third, you can run your business from anywhere in the world - Costa Rica, Europe, doesn’t matter. Fourth, you can operate like companies such as Bonobos - have a gallery or booth with samples only, let customers try or view everything, then ship directly to their homes. This is perfect for tourist areas where people don’t want to carry purchases. Fifth, new innovations and technology get added automatically - new frame styles, new products, new capabilities. Sixth, 100% uptime even during crises like COVID when many businesses shut down. And finally, for service-based photographers, you can offer prints to every client without spending a dime on inventory, immediately increasing your average order value.

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Asked by general audience · Answered by Patrick Shanahan and Nick Friend · art-marketing-podcast · 2022-02-27