Is it risky to raise my prices significantly (like adding $80 per piece) to cover higher production costs?

It’s not risky—it’s a reversible decision. If you raise prices and continue selling, it’s a smart move. If a year passes with no sales at the new price, you can adjust downward or try a smaller increase (e.g., $40 instead of $80). Pricing is flexible. If your current markup is healthy (e.g., 250% over cost), you have room to experiment, especially for premium products like acrylics that have high production costs and strong perceived value. You can also apply price increases selectively to specific media types or products rather than across the board. Test, monitor sales, and adjust as needed.

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Asked by a photographer concerned about raising prices · Answered by Juan · Office Hours · 2026-05-05