How often should I raise my prices, and by how much?

If it’s been 18-24 months since your last price increase and you’re experiencing consistent demand, consider raising prices across the board by 20-30%. This becomes particularly relevant once you have established sales momentum and proven demand. Regular price increases are part of a healthy, growing art business. Don’t let years go by without adjusting your pricing upward if your work is selling consistently.

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Asked by an artist with established sales · Answered by Patrick Shanahan · art-marketing-podcast · 2020-09-29