Do I need to hand-sign my prints, or can I use a digital signature?
Offer both options and let the customer decide. Use a digital signature for a lower price point, and offer hand-signed prints at a higher price. Many customers love having the option. If someone orders a hand-signed print, have it shipped to you first, carefully open it, sign it, reseal it in the same packaging, and send it to the customer. This creates another pricing tier and gives customers choice. Don’t decide for your customers what they should want—let them tell you by their purchasing behavior.
Asked by general teaching · Answered by Patrick · Art Business Webinar · 2026-07-20