How should I approach the problem of getting more attention for my art?

Attack it from every angle imaginable, just like you would tackle a weight loss problem. Don’t just focus on getting more attention—also work on getting more out of the attention you already have. This means diversifying your offerings and revenue streams. For example, if you only sell originals or prints, you’re essentially running a store with just three products. Expand your product range so when you do get someone’s attention and they visit your store, you have more opportunities to convert that attention into sales.

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Asked by general teaching point · Answered by Patrick Shanahan · art-marketing-podcast · 2021-02-20