When should I consider pursuing art as a full-time career?
Start building the foundation now by establishing automated systems, growing your email list, and expanding your social media following while you’re still in school. This way, when you graduate, you’ll have a substantial audience and proven sales track record that could make full-time art viable immediately. Focus on building the right practices early - consistent content creation, email marketing, diversified sales channels, and strong collector relationships. The goal is to set yourself up so that by graduation, you have the option to pursue art full-time rather than being forced into a traditional career. But finish your education first - you only get one shot at that experience, and the business skills you learn will serve your art career regardless.
Asked by a college student artist · Answered by Patrick Shanahan · art-marketing-podcast · 2024-10-15