What should I focus on when I'm rebuilding my art business after a major setback?

Focus on the structures and community that worked for you before, then use that foundation to blast off. After a major setback, you have clarity about what systems work, who your supportive community is, and what your priorities are. This becomes a year of rebuilding—both literally and figuratively. Use the experience to inform your art in new ways. Look for beauty even in destruction. Show resilience through your work. As you grow and expose your art to more people, set new goals like securing residencies, traveling, meeting new people, and trying new things. The setback can actually solidify your commitment that this is your career, and now you can focus on making it not just something you enjoy, but something that allows you to live life to your fullest potential.

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Asked by an artist recovering from a major business setback · Answered by Patrick Shanahan · art-marketing-podcast · 2025-02-28