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What should I expect in terms of timeline for building a successful art business online?

Building anything of value takes three to five years minimum, and often much longer. Most artists who are doing very well have been working hard at it for seven to ten years or more, often with the first several years producing almost no sales at all. Getting into this with unrealistic expectations sets you up for failure and frustration. Align your perspective with a realistic timeline—understand it will take years to really get traction. This proper perspective changes everything: you work with a different timetable, have more compassion for yourself when you fail early on, stop sweating small stuff, and focus on steady improvement. After years of consistent work, you may wake up one day to find you’re really doing well and achieving your goals.


Asked by an artist expecting quick results · Answered by Patrick Shanahan · art-marketing-podcast · 2018-12-06